Driving the Train Down the Wrong Tracks
If you fail at something, and the cause was not lack of effort, then the cause was most likely a lack of issue management. I’m not certain who first said…
Category Archives: Product Management
Engaging the Right Customer, Part 2: Market Value
Yesterday, I talked about engaging the right customers on the right features to know you are getting the best feedback. Products nowadays try more and more to be different things…
The Customer is Always Right. Make Sure You Pick the Right Customer.
As a member of any software development project, you have a lot of customers. There is the customer who makes the buy decision. There is your own executive management that…