Use Cognitive Science to Improve Your Presentations

The scifi fan site io9 is not only a great place to keep up with your favorite geekdom, it also has great and useful articles for your career, like this one: How Cognitive Science Can Improve Your Powerpoint Presentations

The four basic points are:

The Goldilocks rule

Include only the data needed, nothing more.  Anything else is distracting from the message.

The Rudolph Rule

Do something to make the important data stand out- a different color, size, seperate it, anything, just make it different than the rest.

The Rule of Four

The human mind can visually capture about four pieces of visual data at a time- so keep your slides broken down to four batches of data or less.

The Birds of  a Feather

Organize like information in groups.  It will help people process those groups of information like a single piece of information, better enabling them to intake the information in question.

Great stuff.  Try it in your next presentation!

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