Archive for November, 2007

  • UF Postings Past:  You Are What You Eat – Measuring Productivity Effectively

    UF Postings Past: You Are What You Eat – Measuring Productivity Effectively

    You are what you eat. In a similar fashion, you manage what you measure. The performance figures you collect on a daily basis are, essentially, what you eat at work. You spend time on it, it is easy to reference, and therefore it is the...

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  • Why Word of Mouth Matters to You

    Why Word of Mouth Matters to You

    Greg Stielstra over at Pyromarketing noted in this article that an eMarketer study on the greatest influence on buyer decisions, and word of mouth, that is, the recommendation of others, came through as far and away the greatest influencer on buyer decisions.  Word of Mouth...

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  • PMS Relief:  Building Websites the Google Way

    PMS Relief: Building Websites the Google Way

    If you’ve ever been involved in a project involving an internet application or website, you have probably dealt with SEO, or “search engine optimization”.  One would think that this was the art of making the site work well with all search engines, but in truth...

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